Sam Roberts

Chief Marketing Officer

Sam joined eflow in 2023 and leads all aspects of the firm’s lead generation, communications and brand strategy as Chief Marketing Officer.

He brings over 20 years of marketing experience spanning the financial, legal and professional services sectors, including senior roles at fast-growing scale-up fintechs, PE-backed SaaS companies, and a global professional body.

He holds a Professional Diploma in Marketing from the Chartered Institute of Marketing.